Privacy Policy
1. Who we are
High Income Society INC. (“High Income Society”, “we”, “us” or “our”) is a corporation incorporated under the laws of the Province of Ontario, Canada. We provide client acquisition, appointment setting, paid advertising and growth operations services to professional service businesses.
We are responsible for the personal information we collect about visitors, prospects and business contacts as described in this Privacy Policy. Where we process personal information on behalf of our clients as part of delivering our services, we act as a service provider (or “processor”) to that client, and the client’s own privacy policy governs that information.
2. Scope of this policy
This Privacy Policy applies to personal information collected through:
- www.highincomesociety.com and any of its subdomains, landing pages and funnels that link to this policy (together, the “Sites”);
- our advertisements on platforms such as Meta (Facebook and Instagram), LinkedIn, Google and YouTube, including lead forms submitted through those platforms;
- forms, surveys, applications and booking tools on the Sites;
- sales and strategy calls, video meetings and webinars; and
- email, SMS and other communications with us.
3. Information we collect
Information you give us
- Contact details: name, email address, phone number and mailing or business address.
- Business details: company name, job title, website, industry, team size, revenue range, marketing budget and similar information you share to help us assess fit.
- Form and survey answers: your responses to qualification or application questions, and any messages you send us.
- Booking information: the date, time and details of calls you schedule with us.
- Call content: notes and, where you have been notified and where permitted by law, recordings and transcripts of calls and meetings.
- Payment information: if you purchase services, payments are handled by third-party payment processors. We receive confirmation of payment and limited billing details, but we do not store full card numbers.
Information collected automatically
- Device and usage data: IP address, browser type, device type, operating system, approximate location (derived from IP address), pages viewed, time spent, links clicked and the page that referred you.
- Campaign data: advertising identifiers, click identifiers (such as fbclid or gclid) and UTM parameters that tell us which ad or link brought you to the Sites.
- Cookies and similar technologies: see Section 6.
Information from third parties
- Advertising platforms: when you submit a lead form on Meta, LinkedIn or another platform, that platform shares the information you entered with us.
- Scheduling, CRM and marketing tools that we use to run our business.
- Publicly available professional information: such as information on business websites and professional networking profiles, which we may use to identify and contact relevant business decision-makers.
- Referrals from clients, partners or other contacts.
4. How we use information
- To respond to your enquiries, review your application and determine whether our services are a fit.
- To schedule, confirm, remind you of and conduct strategy calls and meetings.
- To provide, manage and improve our services, and to administer client accounts, contracts and billing.
- To send you information you have requested and, where permitted, marketing communications about our services.
- To measure and optimize our advertising, including building audiences and reporting on conversions.
- To understand how the Sites are used and to improve their content and performance.
- To protect the Sites and our business, prevent fraud and abuse, and enforce our Terms & Conditions.
- To comply with legal, tax, accounting and regulatory obligations.
We do not use automated decision-making that produces legal or similarly significant effects about you.
5. Legal bases for processing
Where the law requires a legal basis (for example, under the EU or UK General Data Protection Regulation), we rely on:
- Consent: for example, for marketing messages, SMS and non-essential cookies. You can withdraw consent at any time.
- Contract: to take steps at your request before entering into a contract and to perform our contracts with you.
- Legitimate interests: to run, secure and grow our business, including business-to-business outreach, provided those interests are not overridden by your rights.
- Legal obligation: to comply with the law.
In Canada, we collect, use and disclose personal information with your knowledge and consent, which may be express or implied depending on the sensitivity of the information and the context, as permitted by the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial laws.
7. Text messages (SMS)
If you give us your mobile number and agree to receive text messages, we may send you messages about your enquiry, booked calls (confirmations and reminders), our services and related offers. These messages may be sent using automated technology.
- Consent to receive text messages is not a condition of any purchase.
- Message frequency varies. Message and data rates may apply.
- Reply STOP at any time to opt out, or HELP for help.
- No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent are not shared with any third parties, except service providers that help us deliver the messages.
- Mobile carriers are not liable for delayed or undelivered messages.
8. Email communications
We send marketing emails only where we have your consent or are otherwise permitted by law, including Canada’s Anti-Spam Legislation (CASL) and the U.S. CAN-SPAM Act. Every marketing email includes an unsubscribe link, and we will process your request promptly (within 10 business days). We may still send you transactional or service messages, such as booking confirmations and messages about an active engagement.
10. International transfers
We are based in Canada, and our service providers may process personal information in Canada, the United States and other countries. Those countries may have data protection laws that differ from those where you live, and information stored there may be accessible to the courts and authorities of those countries. Where required, for example for transfers out of the EEA or UK, we use appropriate safeguards such as standard contractual clauses.
11. Data retention
We keep personal information only as long as we need it for the purposes described in this policy. For example:
- prospect and lead records are generally kept for up to 36 months after our last interaction with you;
- client records are kept for the length of the engagement and for up to 7 years afterwards, to meet tax, accounting and legal requirements; and
- call recordings are generally kept for up to 24 months.
After that, we delete or anonymize the information.
12. Security
We use reasonable administrative, technical and physical safeguards to protect personal information. These include encryption in transit, access controls and limiting access to people who need it. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a breach of security safeguards creates a real risk of significant harm, we will notify you and the relevant authorities as required by law.
13. Your privacy rights
Depending on where you live, you may have the right to:
- access the personal information we hold about you and receive a copy of it;
- correct inaccurate or incomplete information;
- ask us to delete your information;
- withdraw your consent, or object to or restrict certain processing (including direct marketing);
- receive your information in a portable format;
- opt out of targeted advertising, the “sale” or “sharing” of personal information, and profiling; and
- not be discriminated against for exercising your rights.
Canada: you have rights of access, correction and consent withdrawal under PIPEDA. Residents of Québec also have rights under Québec’s privacy law (Law 25). If you are not satisfied with our response, you can contact the Office of the Privacy Commissioner of Canada.
EEA and UK: you have the rights above under the GDPR or UK GDPR, and you can lodge a complaint with your local data protection authority.
United States: residents of California and other states with consumer privacy laws have the rights above, as provided by those laws. You may use an authorized agent to make a request on your behalf. If we deny your request, you may appeal by replying to our decision.
To exercise any of these rights, contact us as set out in Section 17. We will need to verify your identity before acting on your request, and we will respond within the time required by applicable law (generally 30 days in Canada and 45 days in California).
14. Children
The Sites and our services are intended for businesses and adults aged 18 or over. We do not knowingly collect personal information from anyone under 18. If you believe a minor has given us personal information, please contact us and we will delete it.
15. Third-party sites and platforms
The Sites may link to, or embed content from, third-party websites and platforms (for example, social networks, video players and booking tools). Those third parties have their own privacy policies, and we are not responsible for their practices.
16. Changes to this policy
We may update this Privacy Policy from time to time. When we do, we will change the “Last updated” date at the top of this page. If the changes are material, we will provide additional notice where required by law.
17. Contact us
If you have questions about this Privacy Policy or want to exercise your privacy rights, please contact our Privacy Officer:
High Income Society INC.
Attn: Privacy Officer
Ontario, Canada
Email: support@highincomesociety.com
Contact page: www.highincomesociety.com/contact